On April 27th, the "Zhicheng Shipper" and "Zhixin Driver" of China Storage Zhiyun in 2020-2021 were newly released. This is the third consecutive year that this 5A-level online freight platform has conducted such selection among platform shippers and drivers. "We want to promote the positive atmosphere and spread positive energy in the industry through the selection and publicity of honest shippers and drivers, and make use of the spiritual quality and integrity of role models." The organizer of the company’s activities said.

　　In 2021, the selection activities of "Zhicheng Shippers" and "Zhixin Drivers" selected 23 "Zhicheng Shippers" and 10 "Zhixin Drivers" among many shippers and more than 2 million driver members of China Storage Zhiyun according to strict selection process and evaluation indicators. These shippers and drivers, despite their different businesses and experiences, have a common feature behind them-adhering to honesty, reflecting the responsibility and responsibility of engaging in the logistics and freight industry, and injecting the high-quality development momentum of honesty into the whole industry that urgently needs to improve management norms.

　　Quality service urges shippers to adhere to integrity.

　　The selection of "Zhicheng Shippers" involves two ways: recommendation and platform member application. After selecting the candidate shippers according to the comprehensive indicators, the final evaluation is made according to their waybill volume, information accuracy and timeliness on the platform. Finally, 23 shippers won the title of "Zhicheng Shippers".

　　Since many shippers cooperated with China Storage Zhiyun, there has never been any shortage of freight, long-term non-processing of overdue waybills, and arrears of drivers’ freight. They insisted on standardized operation through the platform and achieved remarkable cost reduction and efficiency improvement. Based on good service experience, some cargo owners have developed from the initial trial operation of a line to the online platform of all lines of their subsidiaries; Some shippers take the initiative to help drivers solve abnormal problems and constantly improve the efficiency of freight settlement …

　　It is worth mentioning that the shippers’ integrity on the platform of China Storage Intelligent Transportation is closely related to the standardized operation principles that the platform has always adhered to and the quality services provided to shippers’ enterprises. On the one hand, at the beginning of its establishment, China Storage Zhiyun attached great importance to auditing standards and safety work, and established a strict membership certification auditing mechanism. Each order achieved the "five-in-one" of business flow, information flow, capital flow, bill flow and cargo trajectory flow, providing safe, convenient and assured integrated logistics and transportation services for cargo owners. On the other hand, through the deep integration of online technology and offline services, China Storage Zhiyun provides the integrated and accurate service of "one customer and five services" for shippers, which effectively protects the rights and interests of shippers. These not only greatly improve the satisfaction of shippers’ enterprises, but also promote their integrity.

　　Credit rating helps drivers improve their sense of integrity.

　　Based on the platform’s massive real capacity transaction data, China Storage Zhiyun independently developed the "walnut credit score", and established a brand-new credit rating mechanism for drivers based on the platform’s basic attributes, vehicle use, trading preferences, credit history and other big data, which further improved the driver’s integrity awareness. The selection of "Zhixin Driver" is based on this.

　　Among the 10 "Zhixin drivers" selected by Zhongchu Zhiyun, some of them undertook the task of emergency material transportation support during the anti-epidemic period; Some actively participate in emergency transportation work such as rescue and disaster relief; Some dutifully guard the safety of goods for the owner; Some keep their promises and infect more card friends with their own integrity; Some are ready to help others and win the respect of shippers and card friends; Some dare to take responsibility and always wait for the security line; Some platforms have large orders and high business support …

　　Behind these drivers, there are many simple and touching stories, and each story shines with the light of honesty. Since he registered as a member of the platform, Master Zhang has been carrying goods on the platform of China Storage Zhiyun for a long time, showing great trust and support for the operation of the platform. During the anti-epidemic period in 2020, he actively devoted himself to the transportation of materials to ensure the production and operation of platform cargo owners. Master Lan not only carries goods on the platform of China Storage Intelligent Transportation, but also actively cooperates with the product promotion of the platform ecosystem, and recommends many drivers and friends to join China Storage Intelligent Transportation … The power of the example is endless. There are many similar drivers on the platform of China Storage Intelligent Transportation. They represent the spirit of the members of China Storage Intelligent Transportation: honesty and dedication, and also represent the positive mental outlook of the truck drivers.

　　For a long time, Zhongchu Zhiyun has paid more attention to the group of truck drivers. It not only uses the intelligent matching algorithm to accurately provide drivers with source information, but also creates a platform for drivers to find goods with peace of mind, ease and convenience, helping them to increase their transportation income. Moreover, it has continuously passed on the care for truck drivers by holding public welfare activities, winning the trust and support of drivers.

　　Obviously, the selection activities of "Zhicheng Shipper" and "Zhixin Driver" held by Zhongchu Zhiyun have truly demonstrated the integrity of the logistics industry and widely publicized the concept of integrity to the industry, which is conducive to the formation of a good fashion of integrity management in the industry. At the same time, through the introduction of a group of typical representatives of shippers and drivers who adhere to integrity, the integrity system construction of the online freight industry has been greatly promoted with the power of example, which has prompted the industry to achieve good integrity construction results.

On November 21, Hohhot ushered in the first heavy snow since winter, and the swirling snowflakes covered the buildings that stopped working one after another.

This is the city with the highest inventory among the cities with statistical data in China, and it is also the first city in China to release the purchase restriction.

As early as this year’s "March 30" New Deal, on June 26, 2014, after the "purchase restriction order" was implemented for more than three years, Hohhot officially issued a document to cancel the purchase restriction.

According to the official data given by the Housing and Construction Bureau of Hohhot, the total inventory of Hohhot is currently 45 million square meters, except for shantytown renovation, affordable housing, relocated housing and targeted group purchase. At present, the inventory of pure commercial housing in Hohhot is more than 9 million square meters. According to the annual rate of about 3 million square meters in Hohhot, the decontamination cycle is three years.

The reporter from The Paper (www.thepaper.cn) found that the situation may be worse than the official data.

Developers who have racked their brains to sell houses:

The down payment was reduced to 16,000

On November 23rd, The Paper (www.thepaper.cn) came to the sales office of Thai Khan House in the new urban area of Hohhot. The room was empty, there was no customer, and the window was covered with white snow.

Sales staff said that the real estate will be delivered next year, and the price will be 6500-7000 yuan/square meter. "Now the market is not good. When there are many, you can sell more than 10 sets a month, and when there are few, you can only sell a few sets a month."

A similar situation is basically normal in Hohhot, and several properties that reporters have run since then have also encountered similar situations.

The sales office is empty.

In the sales office of Xiangxiehuadi in Jinqiao Development Zone, the person in charge of the agency said that the average price of the building was 5,700 yuan/square meter, and the monthly sales volume was fifteen or six sets.

The salesperson of Xiangtai Plaza, another real estate, told reporters that the average price was 6,200 yuan/square meter, "five or six sets can be sold in one month."

The high-end market is also depressed, and the sales volume is almost negligible.

In the Jintai Center of Ruyi Development Zone, The Paper only saw three left-behind salespeople in the sales office.

The salesperson said that the real estate is selling large units of 200-300 square meters, with an average price of 15,000 yuan/square meter. "It has been sold for four years. This year, I held a group purchase activity with the bank, and I can sell about 7 sets a month."

Another high-end real estate, Yitai Huafu Shijia, is in a similar situation. The salesperson said that the apartment type of the real estate for sale is 300-900 square meters, and the average price is 16,500 yuan/square meter. "It has been sold for two years. If it is good in one month, it can sell one or two sets."

"At present, it is very good to sell 30 or 40 sets of residential projects in Hohhot a month." A real estate agent told reporters this way.

The relevant person in charge of a brand of real estate enterprises said that their projects are currently priced at 6,000-8,000 yuan/square meter, and they can sell 30 or 40 sets a month on average. "The pressure is relatively high. The sales task we set at the beginning of the year is 1.8 billion yuan. At present, we have only completed 65%, and there is still one month left. We will try our best to sprint next."

In order to sell the house, developers almost racked their brains, and the most common thing is to reduce the down payment.

The most common way for developers is to reduce the down payment.

In the California Mansion in the new city, the sales staff said that the average price of the real estate is 5,900 yuan/square meter, and the down payment is launched in stages, with a down payment of 20,000 yuan and five down payments in two years. The first four times only need to pay 20,000 yuan each time, and the last one pays 40% of the down payment. "You can sell 70 or 80 sets once a customer opens a plate."

In the sales office of Evergrande City in Xincheng District, the sales staff said that the down payment was staged, with a down payment of 16,000 yuan, and the rest of the down payment was paid once every six months within three years. Only 16,000 yuan was paid for the first five times, and the remaining down payment was made up for the last time. "We opened the market at the end of May. At present, more than 1,300 houses have been sold for 2/3. The average opening price is 7,200 yuan/square meter, and now the average price is 7,700 yuan/square meter. Our project can be sold in the whole city, and the surrounding buildings can’t move."

According to Nie Qifei, general manager of Beijing Yingce, a real estate agency in Hohhot, for these properties with down payment, the developer will ask the customer to cooperate with the mortgage loan after paying the down payment, so that the developer can withdraw 70% of the funds, which is equivalent to getting the cost back, and the remaining 20% will be paid back by the customer slowly.

Real estate shutdown: the houses are all paid for the project.

On November 24th, twenty or thirty migrant workers filled the sales office in Joy Square in the new city, claiming that the developer owed them several million yuan for the project.

The salesperson told reporters awkwardly that this situation is very common in Hohhot. She told reporters that the price of the real estate is 6800-7200 yuan/square meter, and there can be zero down payment, but there must be a RV mortgage.

Nie Qifei said that this situation is not bad, and some real estate developers will choose to take the initiative to stop work when they see that the market is not good.

He said that at present, the developers of the three properties they represent will not build because the market is not good. "They are all parked and there is basically no sales. Some projects came to our agency, and we didn’t dare to pick them up when we saw that the procedures were incomplete. "

On November 25th, The Paper (www.thepaper.cn) came to Tianjiao, a real estate era in Huimin District. I saw the door of the sales office locked and there was no one inside.

According to a resident who has already checked in, according to the plan, there are 8 buildings in the community, but at present, only two buildings have been built, and the remaining 6 buildings have not yet been built. "I just bought it from someone else in April this year. It is only 300,000 yuan for 64 square meters. In Hohhot, it is normal to live without a real estate license."

In another real estate, Blue Home, the project is also only partially built, and Baixue will cover the site that has been shut down.

According to market sources, the property has been rotten for seven or eight years, and the developers have changed several times. "In 2006 and 2007, when the market was good, it opened for sale. Although it sold well at that time, there was a contradiction between the developer and the investor. The property has been idle there, and no progress has been made until the market is bad."

At No.1 Park in Saihan District, the thick ice and snow seemed to seal up the whole building, the door of the sales office was locked, and no one could be found in the huge construction site.

An old lady at the door said that the building has been shut down for more than a year.

The owner surnamed Dong, who bought a house here, told The Paper (www.thepaper.cn) that he bought the house here the year before last with a unit price of 6,000 yuan. "At first, it was said that the house could be delivered in 2012, but it has not been delivered yet."

According to a local developer, the real estate is no longer available for sale because a large number of houses are taken out for payment to builders and materials suppliers. The remaining problem is to complete the real estate.

A local developer in Hohhot told The Paper (www.thepaper.cn) that their data showed that only a few dozen of the nearly 500 buildings in the city were actually started, nearly 30% of them were at a standstill, and only 10% of them had good sales.

Also affected are businesses.

Stopped workInner Mongolia shopping mall

In the Inner Mongolia Shopping Mall in Huimin District, the sales office of hundreds of square meters is empty, dimly lit and dusty, and the sales control table peeled off on the wall also shows the hot subscription at the opening.

A left-behind staff member said that the real estate has stopped selling. "The documents are being reissued, and the project has been stopped. The first phase of delivery will be completed by the end of next year."

Inner Mongolia Mall, with a planned area of 3 million square meters and a total investment of 10 billion yuan, is known as the largest commercial project in northwest China. It is developed by Inner Mongolia Fenglong Real Estate Development Co., Ltd., with a first phase area of 500,000 square meters. It was originally planned to open this year. Since this year, the project has been in a state of suspension.

The Paper reporter saw at the scene that all the way down Guangming Street for more than 200 meters was surrounded by the construction party, but only one or two four-or five-storey building skeletons were built on the west side. According to market participants, the project opened in 2013, and the developer promised to cap it in October 2014. The previous sales have reached more than one billion yuan.

Historical legacy: a large number of buildings with incomplete five certificates

In Hengtai Shengdu, South Second Ring Road, Yuquan District, the main structure of the building has been capped, and some buildings have been built, but the roads and supporting facilities of the community have not been completed.

According to the property owners and market participants, according to the subscription contract, the planned delivery time of the property is June 30, 2013, but until now, the delivery is far away. It is such a property that is close to completion. The developer has no five certificates for development and sales. Because there is no procedure, the owner who paid 30% down payment cannot apply for a bank mortgage loan.

In Baidu City, Ming Ze, Xinhua West Street, Huimin District, an owner surnamed Xin said that the building was handed over in 2007, and the developer did not have the same certificate. At that time, the market was on fire, and thousands of houses were sold out quickly, with a price of 2700-2900 yuan/square meter.

"There is no formalities until now, and we don’t have a real estate license. The owners basically paid the down payment and paid the full amount, so I paid the full amount. " The owner surnamed Xin said that it is not practical to live without a real estate license. There is only a purchase contract. I don’t know if this house is my own, and it is impossible to make a mortgage. It is also a problem for children to go to school.

According to Mr. Qiao, a citizen of Hohhot, he bought a house in a real estate in the West Second Ring Road in 2011, with a unit price of more than 2,000 yuan. He has been staying for four or five years, and there has been no real estate license, only a purchase contract signed with the developer. "In Hohhot, there are many real estates without certificates, and the real estates five or six years ago are basically unlicensed. The house without a certificate is cheap, and our people don’t have much money. Anyway, if we buy it, we live by ourselves and don’t fall down. " However, Mr. Qiao said that he would be willing to spend some money if he could run the Shanghai Stock Exchange.

The deputy general manager of a real estate agency in Hohhot said that the real estate market in Hohhot is very irregular, and 80% of the projects they have represented have no five certificates and 50% have no one certificate.

The deputy general manager said that in other areas, developers can’t do the project without 300 million yuan, but in Hohhot, some developers can do the project with only 20 million yuan. "The land payment is not required, and the construction is funded by the construction unit. His own investment is very small. Due to insufficient funds, the follow-up funds could not keep up, and many projects stopped there. "

"This is a strange phenomenon unique to Hohhot, which is simply unimaginable in the south." A Zhejiang developer in Hohhot said.

The developer told the reporter that in order to develop and build a project according to the conventional process, the first card needed first is the construction land planning permit, the second card is the land certificate, the third card is the project planning permit, and the fourth card is the project construction permit. These cards are all related. Only when each card is completed can the next card be obtained, and the fourth card can be started, and finally the pre-sale permit is obtained. "Without one of the previous cards, it is impossible to give you a pre-sale permit. However, in Hohhot, before the fourth certificate was issued, the building started long ago. The land was not auctioned and hung, and the houses were built, and everyone moved in.

When interviewing local government departments, The Paper (www.thepaper.cn) learned that most of these cases are the negative effects caused by a large number of preferential policies for developers by the government’s investment attraction in earlier years.

In recent years, the management of government departments has become stricter, and the Hohhot government is gradually stepping up efforts to clean up these problems.

In the Hilton Plaza in Beichen, Xincheng District, the 17-storey office building and apartment have been completed, and the owner of the office building has settled in one third. However, the door of the office building is impressively reminded by Hohhot Urban Management Law Enforcement Bureau that the project is not qualified to sell houses because it has not obtained the Commercial Housing Sales License. Therefore, I remind everyone that in order to protect their legitimate rights and interests from damage, please be cautious.

Government reminder notice

Su Rui, director of the Housing and Construction Bureau of Hohhot, told the The Paper that there are about 500 properties for sale in Hohhot, and there are 174 projects with incomplete procedures, affecting 130,000 households and about 500,000 residents.

"Now we are focusing on solving it. At present, we have studied 166 projects and are completing the formalities. This year, we have reissued more than 24,000 house property certificates, and it is estimated that we can reissue 50,000 sets next year." Su Rui said.

Su Rui said that the problem of incomplete procedures is a problem accumulated over the years and involves many government departments. "In the past, we used to get on the bus first, then make up the ticket, some for attracting investment, and some for presenting the 50 th National Day and 60 th National Day projects. 174 projects are difficult to classify and have different backgrounds, "Su Rui explained.

It is reported that in order to solve the problem of incomplete procedures, the Hohhot municipal government has set up a "legacy office" and issued two targeted documents, which are led by the municipal government and jointly studied with various departments to come up with suggestions. Last year, 98 projects with incomplete procedures were sealed up.

"But this one size fits all, are not allowed to sell is not a way. If developers are not allowed to sell, their funds will become even more problematic. "Su Rui said that the prices of some projects seven or eight years ago were not high at that time. If the land transfer fee is to be paid according to the current standards, it is not realistic enough, and the developers do not have the money, so they can only compromise according to the situation at that time.

The amount of inventory: actually more amazing than the official announcement

According to Cui Xuewu, general manager of Shengjiuhe, a real estate agency in Hohhot, before 2012, it was a period of rapid development of the real estate market in Hohhot and also a golden period.

"At that time, Hohhot was indeed a depression. In 2004 and 2005, the annual real estate development in Hohhot was less than one million square meters. The price is also low, and the average price per square meter is two or three thousand yuan. As long as there is a real estate for sale, it will be sold out soon. " Cui Xuewu said that at that time, the purchasing power of Inner Mongolia was also strong. People who got rich quickly by coal and energy came to Hohhot to buy houses. The market was improving, and various developers also invested in it, including some enterprises that were originally engaged in coal and energy industries. Some brand housing enterprises also entered one after another.

According to the relevant personage of Hohhot Housing Society, before 2012, the house price in Hohhot has been rising. Take the project of a brand real estate enterprise as an example, it opened in 2007, and the average price was 3,200 yuan/square meter, which quickly rose to 4,000 yuan/square meter, and reached 5,000 yuan/square meter in 2009, 6,000 yuan/square meter in 2010 and 7,000 yuan in 2011.

With the introduction of the purchase restriction policy, the market quickly cooled down. "At the peak of the market in 2012, the price of the whole city was 7,000-8,000 yuan/square meter, and the current price returned to 5,000-6,000 yuan/square meter." The person in charge said.

On March 31, 2011, under the background of the tightening regulation of the national property market, Hohhot also issued a "purchase restriction order", and the overall property market in Hohhot immediately entered a freezing period.

Cui Xuewu said that the turning point in the market was in 2012, and the inventory began to surge from 2012.

"Many developers are also greedy. When the market is good, they don’t hurry to sell. They hoard houses and hoard land in large quantities, hoping for price increases in the later period. By 2012, the regulatory role has emerged and they can’t sell it." Cui Xuewu has some regrets.

Due to a large number of land grants to build buildings in the early stage, there was a large backlog of real estate in Hohhot, and the inventory began to increase.

According to the official data given by the Housing and Construction Bureau of Hohhot, the total inventory of Hohhot is currently 45 million square meters, except for shantytown renovation, affordable housing, relocated housing and targeted group purchase. At present, the inventory of pure commercial housing in Hohhot is more than 9 million square meters. According to the annual rate of about 3 million square meters in Hohhot, the decontamination cycle is three years.

However, this inventory data is only for projects with complete five certificates, and a large number of buildings without formalities are not included.

A local developer in Hohhot said that according to their data, including those projects with incomplete procedures, the total inventory in Hohhot is currently 40 million square meters, of which the pure residential inventory is 24 million to 25 million square meters. According to the annual decontamination amount of 3 million square meters, the inventory decontamination cycle is 7-8 years.

According to the data of Hohhot Municipal Bureau of Statistics, from January to September this year, the city’s real estate development investment was 40.64 billion yuan, down 5.2% year-on-year (compared with the same period of last year). In the first three quarters, the newly started area of real estate in the city this year was 6.315 million square meters, up 8.6% year-on-year, of which the residential area was 4.315 million square meters, up 2.0% year-on-year. By the end of September, the total sales area of commercial housing in the city was 2.137 million square meters, an increase of 2.8% over the same period last year. The main problems are that the scale of development and acquisition of land has been greatly reduced, and the construction and completion areas of houses have both declined. By the end of September, the land acquisition area has decreased by 52.3% year-on-year, and the construction and completion areas have decreased by 5.8% and 19.7% respectively.

The person in charge of Hohhot Branch of a brand real estate enterprise said that according to their internal statistics, at present, the decontamination cycle of Hohhot Commercial Office is more than 185 months, and the decontamination cycle of houses is 72 months, which has to be sold for seven or eight years.

The person in charge of a real estate agency company told The Paper (www.thepaper.cn) that in many real estates, the most houses are not developers, but builders.

The developer’s documents are not uniform, the bank’s loan can’t come down, the construction unit has to build, and the money is really not available. The developer can only arrive at the house.

For example, the agent said: "For example, for a project we represent, the market price is 6,000 yuan/square meter, and the developer pays the bill to the builder at the market price, and the builder pays the bill to the material supplier, and finally sells it to the customer for more than 3,000 yuan, requiring a one-time payment. Developers also have no money to pay our agency fees, but also take the house to pay, and we are also realizing at a low price. "

For the next trend of the property market, most of the interviewees believe that it will be in the stage of destocking for a long time to come, and the amount of new construction will be reduced a lot.

Cui Xuewu said that the market will be differentiated next, enterprises without development and financial strength will be eliminated, and the profits of brand housing enterprises will also be reduced.

Ji Hangang, director of the development department of Hohhot Real Estate Administration, said that the average price of the property market in Hohhot is 5,600-5,800 yuan/square meter, and the overall housing price level is not high, which is lower than that of the capital cities of neighboring provinces such as Yinchuan, Shijiazhuang and Taiyuan. "It didn’t go up much, but now it can’t go down if you want to."

Ji Hangang expressed great difficulty in destocking in Hohhot. He said that as the capital of Inner Mongolia Autonomous Region, the population of Hohhot is relatively small, only about 2.6 million people, with an annual increase of more than 100,000 people, mainly immigrants from some pastoral areas and counties in the province. The cancellation of the purchase restriction policy and a series of stimulus policies introduced since the second half of last year have stimulated the market to some extent, but they may not last for a long time. "Inventory destocking is a national problem, and the population aggregation effect is obviously poor in a third-tier city like ours in the west. Ji Hangang said that in another two years, a large number of small and medium-sized housing enterprises will withdraw from the market.

　　The reform and opening up since 1978 has gone through 40 years. The Third Plenary Session of the Eleventh Central Committee of the Communist Party of China has brought about great social and economic changes in China, and also caused life changes in Chinese, especially the younger generation. After 40 years of reform and opening-up, young people entering the new era in Socialism with Chinese characteristics are the "innovative generation" and "fashionable generation".

　　Top Ten Popular Words of Youth and Their Changes

　　Looking back on the 40-year history of China’s reform and opening-up, the author sums up ten popular words among young people, mainly including — —

　　★ Dare to drink soup.

　　Reform and opening up means "invigorating the country and opening to the outside world". The younger generation took the lead in exploring and trying, and stepped out of the new step of the reform era with the courage of "daring to drink soup". "Tou Pei Tang" is a folk language in the Pearl River Delta region, which means that whoever dares to try the first soup cooked will dare to drink it first. Looking back at history, from the courage to drink soup to the rationality of "discharging pollutants without exclusion", it is an important support for the continuous development of reform and opening up, the continuous change of young people’s ideas and lifestyles.

　　★ Time is money and efficiency is life.

　　After the reform and opening up, young people gradually face market development, commodity trading and money exchange. Especially in special economic zones and coastal open cities, emphasizing money and efficiency has gradually become a popular concept. The most popular saying is that "time is money and efficiency is life". Young people not only earn money by labor and talent, but also don’t indulge in money and enjoyment. Instead, they pursue friendliness, mutual assistance, honesty and beauty beyond money, rich life value and sound personality development.

　　★ Start with me

　　In 1979, Tsinghua University students took the lead in shouting the slogan "Start with me", which spread from colleges and universities to communities and rural areas, and to plains and mountainous areas, and became the strongest voice to inspire people, especially teenagers, to work hard and study hard. "Starting from me" advocates that people take the initiative to take the responsibility of promoting social development and progress, participate in social affairs for their own happiness, and actively contribute.

　　★ going to sea

　　"Going to sea" is actually a figurative word, which means that young people jump into the "sea" of commodity economy and market competition and struggle and survive independently. In the early days of reform and opening up, it means jumping out of traditional organs, state-owned enterprises and units to make a living freely. Then the word "doing business" appeared, and self-employed, Hong Kong-funded enterprises and foreign-funded enterprises were all included in this scope. It is this large number of young people who "went into the sea" and "went into business" that gave birth to many outstanding entrepreneurs and outstanding management talents, and created the miracle of China’s economic development.

　　★ foreign cut in line

　　The popular "foreign jumping in line" among young people is a paraphrase of the saying that educated youth went to the countryside to "jump in line" in the 1960s, and transplanted to point out the generation studying in China. The author finds that it is closely related to the economic development and power enhancement of China after the reform and opening up to the outside world, which is a rare opportunity to be enjoyed by children from ordinary middle-income families. The younger generation who have gained all kinds of knowledge and insight through "studying abroad" will bring new ideas and new horizons after returning home, injecting new forces into economic revitalization and social construction.

　　★ Chuangke

　　"Maker" is a popular term among young people in recent years, which is influenced by both foreign fashion and national leaders’ emphasis on innovation and entrepreneurship. Specifically, "maker" refers to a person who turns ideas into reality without making profits. After social communication, "maker" refers to young people who have innovative ideas and start their own businesses. The survey found that the generation of "Maker Generation" benefited from China’s opening to the outside world and economic development. After helping young people get rid of poverty and solve the problem of food and clothing, in order to realize their dreams, create the value of life, constantly surpass themselves and break through the society, and obtain the development and changes of science and technology, economy, culture and welfare.

　　★ Networm

　　There are some names for the youth network generation, such as "netizen", "net bug" and "net fan". The author finds that with the growth and maturity of teenagers after 1990s and 00s, the diversity and hierarchy of online games will become increasingly obvious, and new games such as "indie games" which focus on humanity, artistry and creativity will become a new bright spot in society and a new element to guide the development of teenagers’ interests. The Internet age has triggered teenagers’ recognition of "Internet addicts", brought opportunities such as online knowledge, online games, online entrepreneurship and online employment, and pushed China into a brand-new development environment.

　　★ wonderful flowers

　　The original meaning of "exotic flowers" refers to strange and beautiful flowers, which are often used to describe unusual outstanding literary works or outstanding people. Now it is a metaphor for someone (or something) who is unconventional and full of personality. Especially, young people after 90s and 00s have rendered this word into a popular discourse of "both praise and disparagement", "both praise and disparagement", "derogatory with praise" and "seemingly derogatory with real praise", which has more social significance. The reasons why the post-90 s and post-00 s youth are keen to participate in and watch the "Qipa Theory" are, on the one hand, to hear all kinds of ideas and statements that are the same as their own hearts in the debate; On the other hand, it is to see the "strange" youth shine and shine in the debate; Have a special sense of identity and pride.

　　★ Volunteer service

　　The spirit of "dedication, friendship, mutual assistance and progress" advocated by chinese young volunteers association inherits the tradition of "learning from Lei Feng and doing good deeds", and adapts to the young generation’s desire to give back to society and help others while increasing their income and improving their lives, and provides opportunities to participate in social services. Volunteerism can become an important part of the socialist core values in China today, and the full development of the core values has laid a more solid foundation for the cause of voluntary service. Guide young people to form healthy values and good personality in the practice of caring, dedication and helping others.

　　★ World Fan

　　China has gone through a century of exploration and 40 years of reform and opening-up, from "closed door" to "open eyes to see the world" and from "bringing in" to "going out". Nowadays, young people are more and more confident, more and more proud, more and more international thinking and international vision, and dare to stand on the international stage.

　　The social value of the change of youth’s concept

　　On the surface, the changes of youth catchwords are only "changes in words and entries", but behind the emergence and evolution of each word, it has an important influence on the social times; At the same time, the emergence of every new concept and consciousness of young people has a positive role in promoting the social structure and promoting the deepening and popularization of reform and opening up.

　　(A) innovative social concepts

　　Looking back on the changes of youth catchwords in the 40 years of reform and opening up, we can find that on the one hand, with the social changes, the younger generation is constantly born with new ideas and new pursuits; On the other hand, the development of youth catchwords has become an important element of social fashion and a manifestation of social civilization and progress. It can be said that the change of young people’s ideas has promoted the continuous generation of new ideas, new concepts and new consciousness in China society, and maintained the vigorous vitality and development vitality of society.

　　(2) Innovating the social system

　　Ideas play a guiding role in practical behavior. Since the reform and opening up, the changes of youth catchwords have not only affected the development and changes of generations of young people and even generations of Chinese, but also become an important driving force for innovating social system and social structure. When people in the past were still used to relying on the "unit system" and "iron rice bowl", a large number of young people took the lead in choosing "the tide of going to the sea" and "the tide of working", and chose the work and living space outside the "old system". These industries and occupations, which were very humble and neglected at first, have gradually become an important force of China’s socialist market economy and an important part of the new social system and structure. In the process of China’s economic system and social reform in the future, the exploration and practice triggered by young people’s new ideas will further promote institutional innovation and structural changes, and will provide a strong impetus for social modernization.

　　(3) Innovating social resources

　　Since 1978, human resources, including young people, have been stimulated through reforms such as the rural "contract responsibility system" and the urban "enterprise responsibility system", which has become an important element to promote social development and progress. Since the 1990s, with the increasing opportunities for young people to choose freely, start their own businesses and form their own associations, more types of resources have emerged to promote social development. Youth social organizations, in particular, have become a new field of youth employment and entrepreneurship, and a new force to give full play to youth creativity and promote social civilization and progress. These resources are different from all kinds of resources in the original social form, and communicate a solid foundation for the development of Socialism with Chinese characteristics in the new era.

　　(D) Innovative social networks

　　In the 40 years since China’s reform and opening-up, generations of young people have experienced constant changes in social networks. The "acquaintance network" under the background of traditional villages has gradually broken through, expanding to the "stranger network" in the process of urbanization and entering the "virtual network" in the network age and information society. It can be said that the elderly are the "aborigines" of traditional community and village life, while the youth are the "aborigines" of the information network society. On the one hand, they actively regard network technology and information resources as the basis of building new social relations, and the whole country and even the whole world can establish cooperative development through "virtual relations" to create new wealth and resources of society; On the other hand, the relationship between "virtual network", "stranger network" and "acquaintance network" is actively reconstructed under the new historical conditions, so that tradition can be rejuvenated by fashion.

　　Tan Jianguang (Vice President chinese young volunteers association and Professor of Guangdong Youth Vocational College) Source: China Youth Daily.

1905 movie network news The youth love movie starring and starring recently released the final poster and the first final preview. "So many years" is adapted from the novel of the same name by the popular writer Chang ‘an in August, and is the final chapter of the "Zhenhua Middle School" series. The film is directed by Ji Zhuqing. In the film, Chen Jianxia, a top student in a small town, was recruited by Zhenhua Middle School. He accidentally bumped into Raina Lee, the "school bully" who was full of resentment, and fell in love with each other. In the process of mutual understanding, tolerance and protection, he grew up to be an adult with ease.

The final film of "Zhenhua Series" is expected to be Zhang Xincheng’s first big-screen leading movie in Qian Sun in eight years.

The novel "So Many Years" began to be serialized in Germination magazine in 2013, and it was not until 2021 that it was published as a book in the anticipation of fans. This story is the final chapter of the series of novels of "Zhenhua Middle School" in Chang ‘an in August. It continues the delicacy and gentleness in Chang ‘an’s works in August, and depicts the joy and tears, love and parting that may be encountered in the process of youth growth with the most sensitive brushstrokes. Every hero in the "Zhenhua Middle School" series is very different and has unique charm, and Raina Lee and Chen Jianxia are particularly unique in shaping their characters.

In the film, Zhang Xincheng, who is well-known by the audience for his many appearances in "The Master of Sunshine", will break through the boundaries of acting and play the rebellious and unruly second-generation Raina Lee. From "learning hegemony" to "school hegemony", Steven Zhang’s performance not only shows no sense of disobedience, but also shows Raina Lee’s gentle heart under his stubborn appearance. At the same time, this is the first time that Steven Zhang has acted as the leading actor in the film, and I look forward to witnessing his growth in the cinema. Qian Sun, who played the role of "Wild Cat" in last year’s hit "The Wind Blows Pinellia", was equally remarkable in this film. He changed from wild and fierce to timid and introverted, and Qian Sun once again surpassed himself, showing the inner struggle and pain, courage and persistence of Chen Jianxia, showing strong plasticity.

In the trailer, Raina Lee and Chen Jianxia met and knew each other from high school to adulthood. Although they experienced separation in the middle, they still fell in love with each other again and again. Raina Lee, from an impulsive teenager who was fooling around and fell profusely with blood, gradually became stable. Chen Jianxia gradually got rid of the constraint and cringe brought to her by family of origin, and became an adult with ease. The only constant is the choice and love for each other. I believe countless couples can see their own shadows in them and what love should look like.

The sweet tidbits on the shooting scene lead to a hot discussion "Heart has a Qian Qian knot" CP makes people exclaim "crazy"

With the official release of a large number of filming scenes, the sense of cp that collided between the partners for the first time could not be ignored, and even attracted a lot of "cp powder". In the tidbits, Zhang Xincheng and Qian Sun often fight on the set. Qian Sun will secretly hide behind Zhang Xincheng and pat him on the shoulder to scare him. He will also jump around holding Steven Zhang’s arm, just like two "primary school students". Steven Zhang often looked at Qian Sun, and his eyes seemed to be somewhat ambiguous in warming the air. In the process of filming the sex scene, Qian Sun said naughtily before stroking Steven Zhang’s chest muscles: "My hand is the hand of the audience", which made Zhang Xincheng show a shy and spoiled smile.

In the movie, the two people’s emotional drama is even more interesting. From the first heartbeat to the companionship after many years, the time change of the couple’s getting along mode is vividly interpreted by them. The film "So Many Years" will be released onSweet release on May 20, 2023.

Special feature of 1905 film network On the fourth day of the release of Tsui Hark’s new work "The Four Kings of Di Renjie", the box office broke 300 million, while the cumulative box office of the competing "The Richest Man in Xihong City" has exceeded 1.1 billion, leaving the "Four Kings" far behind.

The first two Di Renjie series have doubled the box office from 286 million to 600 million, but this time, it is difficult to double the box office to 1.2 billion.

　

Is the film bad? Or is "The Richest Man in Xihong City" too strong?

In the audience’s word of mouth, The Four Kings scored 6.7 points for Douban and 8.2 points for Cat’s Eye, which is really mediocre. Look at "The Richest Man in Xihong City" next door, and the cat’s eye score is as high as 9.3 points!

Although the box office and word-of-mouth are not ideal, in the eyes of most people, this new work is the best in the whole Di Renjie series at present.

　

However, Xiao Dianjun also noticed that many viewers had a question after watching the film.

　

"Di Renjie’s Heaven Empire" has a thrilling moment when the statue of the floating pagoda collapses, and "The Dragon King, the God of Di Renjie" has a giant "Aohuang" that suddenly flies over the warship.

But what are the "Four Heavenly Kings" in Di Renjie’s Four Heavenly Kings?

　

Are the four gods of heavenly kings that glared at Wei Chi Zhenjin and the Ghost Badger when they robbed Kang Long Mace in Tianwang Temple?

　

Is it the eye monster "Red-eyed King" who sealed the inferno in the battle of Dali Temple at the end and transformed it with the method of shifting souls?

　

Di Renjie, Sha Tuozhong, Wei Chi and Shui Yue, the four heroes who rode horses to the unknown front in the egg?

　

Or indirectly refer to and echo the core expression in the film with the four great kings of Buddhism — —"Hell is not empty, and I will never become a Buddha."?

　

Whether the "Four Heavenly Kings" are real or imaginary is actually traceable in movies, but what many people don’t notice is that,For director Tsui Hark, he also has his own "Four Kings" in this film, which are the four aesthetic signs of Tsui Hark’s film: strangeness, power, chaos and spirit!

　

Fortunately, "Di Renjie" series didn’t add the word "detective" in the title at the beginning. Although the first one was a suspense detective film with reasoning elements, it has completely turned into a martial arts supernatural film that "collectively fights monsters".

　

Most of the praise for this new film falls on the five visual wonders: the golden dragon, the strange fish, the white ape, the glaring king, and the tentacle monster like rambutan.The most powerful aesthetic label of Tsui Hark’s films is his "strangeness".

　

The first is his monster complex.Tsui Hark is known as "the hermaphrodite in the new wave movies", and the nickname "Xu Laoguai" has been used to this day. He is deeply influenced by Hollywood monster movies, Japanese special films and comics, and he also loves to find creative inspiration in China’s myths and legends.

Butterfly Change, the first film in 1979, is a martial arts experimental film with the concept of "mutating butterflies to kill people", which combines Gu Long’s novel Blood-sucking Moth, Japanese horror film Eight Graves Village and Hitchcock’s Birds.

He is also known as "Spielberg of Hong Kong", just as foreign scholars commented on Spielberg, "The skill to win the audience is to extract the essence from Hollywood’s’ groceries’ and absorb the strengths of each family".Tsui Hark is good at "stealing teachers". The elements of Hollywood monster films can be seen everywhere.

　

The opening of the Dragon King, the destruction of the warship by the Aohuang and the great white shark in Spielberg’s film all pave the way for narrative suspense with the way of "only hearing its voice but not its shape" and "still hiding half her face from us behind her guitar".

In "Four Kings", the white ape standing on the roof of Dali Temple tore the monster, which seems to have jumped into the set of "Furious Beast" at a closer point. From a farther point of view, isn’t it the "King Kong" who stood at the top of the Empire State Building and dueled with a helicopter?

In the end, the "magic wheel" appeared when Master Yuan Xiu confronted the boss of the inferno. The package shape was very similar to the face-hugging bug in Alien and the eyeball of the glaring king. You can even think of the zerg big BOSS&hellip in starship troopers. …

　

Counting the monsters in Tsui Hark’s movies in the 1990s, there are the tree demon grandma and the big BOSS Montenegro old demon who absorbed men’s blood in Ghost Story, the Millennium centipede essence in Ghost Story: Infernal Affairs, and the megalithic monster in Ghost Story: The Way to the Road.

The white snake and the green snake in Green Snake, the white crane and the thousand-year-old fire turtle in New Crane Needle, and even the modern monster & HELIP in Monster City and Black Xia 2. …

　

After the new century, Tsui Hark seems to prefer "intensive" and "tentacle" monsters.The glaring king with eyeballs all over his body in The Four Heavenly Kings of Di Renjie was reflected in The Biography of Shushan in 2001, in which the monster Youquan is a huge skull composed of dense stones.

There are also piles of red scarabs … It is a nightmare for people with "intensive phobia".

The tentacle monster like Rambutan in the film is shown in Journey to the West and daoist magic written by Tsui Hark: spider essence, demon "red eyes" and "big nose hair" are covered with red tentacles.

Tsui Hark is becoming more and more fond of presenting some large animals on the screen:The devil fish in Di Renjie’s Dragon King, the big tiger in Taking Tiger Mountain Outward, and the Four Heavenly Kings of Di Renjie have gone from dealing with a single animal to gathering golden dragons, strange fish and white apes. ……

There are 23 concept pictures at the end of The Dragon King, where there are nine-tailed foxes, bronze warriors, Jiuding Beads and Garuda … Garuda’s eagle image appears in The Four Kings. Therefore, as long as the Di Renjie series is filmed, Tsui Hark’s "Monster Universe" will continue to bombard the big screen.

The "weirdness" in Tsui Hark’s films is not only monsters, but also pays special attention to the "weirdness" in character modeling.He not only respects history, but also makes textual research on historical facts in serving Buddhism, but also exaggerates and grotesques the faces and forms of some characters without explanation.

Yang Zirong, the Monkey King and Granny Tree Demon all have thick black eye makeup:

Pei Donglai, Pig Bajie, White-haired Witch, Yuhua Tian … They all have scary faces, and they can’t tell right from wrong.

Although no one wears eye makeup or paints white in The Four Kings, Wei Chi, played by William Feng, has to keep his eyes wide open and his facial expression will collapse like a Peking Opera. And his role, that is, wavering between his own power and interests and Di Renjie’s brotherhood, is unpredictable.

　

Goblins like Green Snake, Xiaoqian and Spider Spirit always have long, thin eyebrows, and some of them even turn a corner. This time, Wu Zetian, who was controlled by alchemy, also has this kind of eyebrows, which is completely different from the short, round and thick eyebrows in Heaven Empire.

Another passive hand and foot on the eyebrows is Shuiyue, and two eyebrows are set with diamonds, which is very strange.

　

Buludu and Ma Jinliang in flying swords of dragon gate, the eccentric king in A Demon Journey to the West, and Eight donkey kong & HELIP in Taking the Tiger Mountain Outward; Some are foreign people, some are villains, and their faces are printed with grotesque marks.

This time, almost everyone’s face was tattooed with patterns and patterns.

　

Sometimes they can distinguish between good and evil, and sometimes they are difficult to distinguish.Tsui Hark just wants some specific characters to have their own unique visual labels.This kind of plastic art, whether it has a clear personality orientation or a vague faction implication, leaps to the screen, which makes his characters more energetic and memorable.

　　

"Power" is the sense of power in Tsui Hark’s movies, and the most basic thing is his action play style.

　

Hong Kong’s martial arts films are always divided into North and South schools. Roughly speaking, the Southern School is a real Kung Fu school, with Liu Jialiang and Bruce Lee as its representatives.

The northern school pays more attention to the skill of action and has a sense of performance on stage. One kind is the acrobatic Kung Fu comedy of the Seven Little Fooks, and the other is the light, elegant, fierce and chic action drama in the films of directors Hu Jinquan and Chu Yuan.

　

By the time of Tsui Hark, most of his martial arts scenes were more focused on the northern style.Especially the Ghost Story series, the legendary swordsman series and Xinlongmen Inn with Cheng Xiaodong,It’s more a collision move, and there is no in-depth conversion between attack and defense. It’s more like the step-by-step cooperation of two people dancing, and it’s more inclined to show the artistic conception and atmosphere of the action scene.

He also does the integration of the North and the South.Several Huang Feihong series directed by Yuan Bin are all realistic action styles, while Knife is both violent and powerful and has a formal freehand brushwork, not to mention Seven Swords, which has Liu Jialiang’s real skill and a free and easy sword gesture.

Based on the tradition of the North-South School, Tsui Hark’s new martial arts films have more dynamic martial arts scenes, more skillful movements, and more gorgeous and beautiful impressions.

The series Ghost Story of Ghost Story always escapes from the sky, flying swords of dragon gate is full of flying eaves and climbing walls, and The Legend of Shushan is always flying fairy … The same is true of the Di Renjie series, which is where Tsui Hark transcends the tradition of the North-South School:Pay attention to the use of modern stunts.

Tsui Hark is a "technical madman". As early as Butterfly Change, he replaced lightness skill, sword and magic with springs, hooks and gunpowder, and replaced kung fu with science and technology.

In "The New Swordsman of Shushan", he upgraded the technique of hanging Weiya in Hong Kong’s traditional stunts. In the past, the actor in Hong Kong films could only fly in a straight line, but after his transformation, the actor could fly in curves and turns.

Tsui Hark is an overseas student who went to the United States to study, and has a special liking for Star Wars. When filming "The New Swordsman of Shushan", he invited the industrial light and magic special effects team of "Star Wars" to Hong Kong, and introduced Hollywood special effects technologies such as models and optics into Hong Kong films for the first time.

　

In 2001, in "Biography of Shushan", Tsui Hark used live-action +CG technology, and the whole film had more than 1,600 special effects shots. He wanted to make a martial arts film into a science fiction film, even though it seems to be "fifty-five-cent special effects" now, but CG technology just arrived in China, and the actors didn’t quite understand what green screen performance was.

　

Although the 1986 Chivalrous Woman Thirteen Sisters was a three-dimensional martial arts film, Tsui Hark’s flying swords of dragon gate was the first all-3D martial arts film in Chinese history. "Di Renjie’s Dragon King" is a bold breakthrough, IMAX+3D+ underwater shooting; "Outwit Tiger Mountain" is the first 3D red revolutionary movie.

　

Tsui Hark’s step-by-step efforts in technology have made martial arts films move from the handicraft stage of physical fighting to the modernization of science and technology.Based on repeated experiments and upgrades, we can be so carried away by the false visual spectacle of The Four Kings of Di Renjie, which is close to reality.

　

After indulging in 3D technology, Tsui Hark always likes to "shoot" the audience’s eyes with various weapons on the screen.Not only that, but every weapon he designed in the film also made the action scenes have stronger screen impact. Just like this Tianwang Temple duel:

Wei Chi’s 360-degree rotating sword and darts, and the double knives like the "Golden Wheel of the Sun and Moon" in The Legend of Shushan, inspire more powerful action scenes in the offensive and defensive rounds.

　

Look at Dong Fangbubai’s embroidered needle, Yan Chixia’s talisman, Li Yingqi’s heavenly fencing, Lei Yanjian in the sky, Zhao Huaian’s long sword, and Buludu’s Gankun Circle & HELIP; …

These weapons designed by Tsui Hark not only serve the visual effects, but also are the spiritual weapons of the characters.The most obvious one is Seven Swords, in which seven swords represent the different personalities of seven swordsman.

Di Renjie’s Kang Long Mace is even more so.

　

Kang Long Mace is a majestic artifact presented to the king Ji, which naturally symbolizes Di Renjie’s dignity and rights. But this time, the film emphasizes that it is a defensive weapon with no sharp edge and its function of breaking all attack weapons.

This is in perfect harmony with Di Renjie’s passive and conservative personality and his ability to solve all strange cases and repel the villains.

　

"Four Heavenly Kings" is a bloody case caused by a "Kang Long Mace". This time, Tsui Hark’s weapon has leapt to become the narrative MacGuffin and the driving force of the story.

　

Single shot with an average of several seconds, stormy editing, multi-angle shooting position, push-pull, shake-follow movement mode,Tsui Hark’s previous works generally used such a messy image style to stimulate the audience’s adrenaline.

　

However, because of 3D, the fast-paced cutting and diverse composition movements are easy to make the audience dizzy and vomit. Therefore, watching "The Dragon King of the Gods" and "The Four Kings", the pace of lens editing is obviously slower than in the past, and the shooting angle and motion mode tend to be simple.

However, the visual chaos in Tsui Hark’s films is still changing.

　

One is that he will use the deformation on the lens instead.This is most reflected in The Dragon King of the Gods, such as the distorted picture when Di Renjie first came to Luoyang to read Wei Chi’s lip language;

The second is to fill the screen with colorful and grotesque weapons, costumes, art scenes and special effects monsters, which is complicated and creates instant attraction.

　

Chaos in audio-visual style and chaos in story text are two sides of Tsui Hark’s film.

　

Most of his film stories took place in the years of rebellion. Xinlongmen Inn was the Ming Dynasty when Dongchang was monopolized, Huang Feihong was the turbulent era in the late Qing Dynasty and the early Ming Dynasty, peking opera blues was the period of the Republic of China when warlords were fighting, and Green Snake and Ghost Story were fictional shemale and shemale worlds …　

It is precisely because of troubled times that justice and evil have the soil of binary confrontation, so that heroes and villains can struggle with each other, stimulate the most direct drama conflict, and finally release the chivalrous feelings of loyalty to the liver and righteousness.

　

Even though the Di Renjie series is a prosperous Tang Dynasty under the reign of Ersheng Lingchao and Wu Zetian, Tsui Hark has to create a troublesome context in troubled times.

Heaven Empire is Sha Tuo’s personal dissatisfaction with Wu Zetian, The Dragon King of the Gods contains threats from overseas forces in the eastern island countries, and The Four Heavenly Kings is evil influence who seals the inferno’s challenge to the established regime and Wu Zetian’s lust for power.

In the rebellious world, the story lines in Tsui Hark’s works are actually not complicated, but there are many narrative lines, rapid logical changes and fast transition rhythm.Just like "Four Kings", the four sides wrestle and intertwine with each other, and there is often a clue that has not been explained yet, and the next scene will start non-stop.

Not only that, the disorder of genre is also Tsui Hark’s aesthetic label, and it is also a kind of blameless "original sin" brought by Hong Kong film production environment and Hong Kong film style in the last century.In a movie, martial arts, science fiction, reasoning, monsters, politics, love, comedy … He seems to take care of everything, as in Di Renjie.

　

Compared with the first two films, The Four Heavenly Kings has the most comic elements, and Sha Tuozhong and Shui Yue are almost a pair of funny actors.

Peeping at the bath, beating up, accidentally hitting the wound and vomiting blood … These are all the nonsense tricks used by Tsui Hark in action comedies in 1980s and 1990s, such as Ghost Horse Wises Many Stars, Best Partner, The Secret Order of Queen 3, happy ever after, etc.

　

Tsui Hark also has a special preference for "disorder" in character gender.For example, Dong Fangbubai, who is gorgeous and heroic, can’t tell the gender, the tree demon grandmother in Ghost Story, the father-in-law Yu Huatian who is sometimes feminine and domineering, and the real person of Jiugong in Journey to the West & HELIP; … This kind of role is also set in Four Kings — Flying smoke.

　

Shangguan Jinger in Di Renjie’s Heaven-reaching Empire has a strong personality before Wu Zetian and a tender side before Di Renjie. Behind her, there is a mask of masculinity.

He loves this kind of female royal sister, just like Shui Yue in this film. She is strong and independent, who dares to love and hate, and is the master of her own destiny.

　

"Without words, Machamp confuses God", and the "God" here refers to ghosts and gods.

　

It is not so much that Tsui Hark loves to show scary or ghostly demons in supernatural films as that Tsui Hark intends to talk about people. Ghost Story is saying: Ghosts also have people’s worldly desires, and ghosts also have the right to love a person;

In "Green Snake", the white snake let the green snake gradually know what human emotion is, and Xiaoqing let Fahai escape into what is the ultimate confusion of the Buddha.

　

"Four Heavenly Kings" integrates the religious and ethical issues of ghosts and gods and Buddhism, and becomes the most critical part of the film.There are not only one kind of ghosts in movies, but at least three kinds: the illusion of sealing demons, magic and shifting souls, and human demons.

　

The setting of alchemy makes Tsui Hark’s imaginative vision more logical and acceptable. This setting is undoubtedly a satire on the demons who avenge the inferno and Wu Zetian’s desire for power: the power struggle is an illusion and a bubble.

In the end, Tsui Hark conquered everything with the Buddhism of the master of circle measurement: "Hell is not empty, and I will never become a Buddha", there is an evil ghost in everyone’s heart, and "a hundred years of lust for power … A generation of hatred, why leave future generations. "

Therefore, it seems that Yuance and Di Renjie are maintaining the stability of the established regime. In fact, they are transcending politics, letting bygones be bygones, letting go of hatred and pursuing the present peace. This is also a projection discourse of Tsui Hark and the whole series of Di Renjie on the present reality.

　

Confucius didn’t talk about "Machamp’s disorderly gods" and wanted to govern the country with benevolence and courtesy, but Tsui Hark described the universal moral concept of peace and justice with the film aesthetic style of "Machamp’s disorderly gods".

　

When Tsui Hark and Shi Nansheng set up a film studio in the 1980s, they asked the directors: "First, they should have their own style; The second is to have something to say — Even if it is a kung fu film, there must be something to say; Third, we should "follow the mass line", and commercial films must entertain the audience, so that they can be vented and feel better.Movies are mass media. I hope we can breathe with the audience … … The masses watch movies with their feelings, not with their heads."

　

Even though filming in the north, Tsui Hark has always insisted on making this kind of popular film, which requires direct and enjoyable sensory stimulation, instant sensationalism and pleasant pleasure.

　

If in "The Four Heavenly Kings of Di Renjie", you have to struggle with why the ghost night didn’t kill Er Sheng directly in the hall, why Wu Zetian, who was controlled by magic, wasn’t instructed to kill the emperor, or how Di Renjie learned magic … You will lose all the fun of audio-visual perception.

　

Although sometimes the plot is scattered, sometimes it becomes hilarious when it is serious, there is a bad taste of B-class movies in A-class productions …These are the labels of Tsui Hark’s existence as a film author, and they are also the game spirit of "going too far and being crazy" in the golden age of Hong Kong movies!

　　Cctv newsSince the beginning of this year, market supervision departments at all levels have taken the protection of people’s livelihood as the guide, focused on outstanding issues that have been strongly reflected by the masses and are of concern to the society, continued to carry out the "Iron Fist" action in depth, and investigated and handled a number of illegal cases closely related to the interests of the masses. It is one of the key contents of the "Iron Fist" action to severely crack down on false propaganda and illegal acts such as "single-brush speculation" and fictitious transactions, and safeguard the interests of consumers. Now some typical cases are announced as follows:

　　1. Beijing Miyun District Market Supervision Bureau investigated and dealt with the false propaganda case of Beijing Yiweile Skin Care Products Co., Ltd.

　　On August 14th, 2023, Beijing Miyun District Market Supervision Bureau imposed an administrative penalty on the false propaganda behavior of Beijing Youweile Skin Care Products Co., Ltd. and fined 200,000 yuan.

　　On May 8, 2023, the Miyun District Market Supervision Bureau received a report that when recommending and selling cosmetics in the live broadcast room of a platform "HELIUS Helius official flagship store", it was suspected that there was a false or misleading commercial propaganda behavior on the product function. After investigation, from August 2022 to May 18, 2023, when Beijing Yiweile Skin Care Products Co., Ltd. sold its cosmetics in the above-mentioned live broadcast room, the words "specialized in anti-aging" were used in the live broadcast background. In addition, from November 15, 2022 to May 18, 2023, the parties declared "specialized in anti-aging" on the main page of HELIUS Cosmetics Flagship Store and the display background of 23 products. After verification, all the above cosmetics have no anti-aging function. The behavior of the party concerned violated the first paragraph of Article 8 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Miyun District Market Supervision Bureau imposed administrative punishment on the party concerned according to law.

　　With the development of webcasting format, problems such as false propaganda of live broadcast goods occur from time to time. The investigation and handling of the case reflects the determination and actions of the market supervision department to standardize the competition order in the online market, safeguard the legitimate rights and interests of consumers and enhance consumer confidence.

　　Second, the Market Supervision Bureau of Wuxi City, Jiangsu Province investigated and dealt with the false propaganda case of "single speculation" in Jiangyin Zhutang Dejin Garment Factory.

　　On June 1, 2023, the Market Supervision Bureau of Wuxi City, Jiangsu Province imposed an administrative penalty on the false propaganda behavior of "single speculation" of Zhuyang Dejin Garment Factory in Jiangyin City, and imposed a fine of 300,000 yuan.

　　According to the clues of relevant cases, Wuxi Municipal Market Supervision Bureau found that Jiangyin Zhutang Dejin Garment Factory was suspected of false propaganda and illegal activities. After investigation, the parties concerned are engaged in the production of clothes and other products, and sell the above products on a wholesale platform. In order to improve the search ranking of products on the platform website, in July 2021, the parties opened the backstage operation authority to Zhu, the "shop assistant" of the platform, and advanced some money in advance for Zhu to organize "brushing hands" and "brushing bills". Zhu sent the product link to the "Brush Hand" through the backstage of the parties, and the "Brush Hand" placed an order on the platform through the product link and paid the price, but according to the agreement, the parties did not deliver the goods. The "Brush Hand" confirms the receipt of the goods without receiving them. After receiving the payment, the parties will transfer the payment to Zhu, and Zhu will pay the received payment and the service fee of "brushing the bill" to the "Brush Hand", and the relevant funds will be recycled in the above way. By November 30, 2022, the parties had made a total of 1,303 transactions on the platform, with a total sales volume of 9,590,100 yuan, including 354 false transactions and a false transaction amount of 8,587,300 yuan. The behavior of the party concerned violated the first paragraph of Article 8 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Wuxi Municipal Market Supervision Bureau imposed administrative punishment on the party concerned according to law.

　　At present, criminals have expanded the "single-letter speculation" from the retail field to the wholesale field. The investigation and handling of this case has effectively dealt a blow to the illegal behavior of "single-sheet speculation" in the field of commodity wholesale, warning online transaction operators to consciously safeguard the online credit evaluation system, adhere to the principle of good faith, resolutely resist unfair competition and jointly create a good online business environment.

　　3. The Market Supervision Bureau of huqiu district, Suzhou City, Jiangsu Province investigated and dealt with the false propaganda case of Jiangsu Gupin Network Technology Co., Ltd.

　　On July 4, 2023, huqiu district Market Supervision Bureau of Suzhou City, Jiangsu Province imposed an administrative penalty on Jiangsu Gupin Network Technology Co., Ltd. for its false propaganda behavior of "swiping a single letter" and fined it 300,000 yuan.

　　On April 20, 2023, huqiu district Municipal Market Supervision Bureau conducted an on-site inspection on Jiangsu Gupin Network Technology Co., Ltd. according to the report clues, and extracted materials such as the "billing" records of the parties. After investigation, the client is an e-commerce operation company, which mainly provides online shop decoration, operation and promotion services for operators in the e-commerce platform. In order to help the online stores it operates to increase traffic and transaction volume, the parties have helped online store operators to "swipe their letters" on various e-commerce platforms and charge fees since 2022. Up to the time of the incident, a total of 173,558 "single bills" and 195,880 "browsing bills" were made, involving a total amount of 3,612,700 yuan. The behavior of the party concerned violated the provisions of the second paragraph of Article 8 of the Anti-Unfair Competition Law of People’s Republic of China (PRC), and the huqiu district Municipal Market Supervision Bureau imposed administrative punishment on the party concerned according to law.

　　In the process of investigating this case, law enforcement officers locked the principal department heads of the parties through on-site batch control, consulted the computer records of relevant personnel, and finally obtained relevant evidence to crack down on illegal acts according to law. Market supervision departments resolutely investigate and deal with all kinds of unfair competition violations that harm the vital interests of the people and hinder fair competition in the market, and constantly optimize the market environment.

　　Fourth, Gongshu District Market Supervision Bureau of Hangzhou City, Zhejiang Province investigated and dealt with the false propaganda case of Hangzhou Jinwotai Software Development Co., Ltd.

　　On April 14th, 2023, Gongshu District Market Supervision Bureau of Hangzhou, Zhejiang Province imposed an administrative penalty on the false propaganda behavior of Hangzhou Jinwotai Software Development Co., Ltd. according to law, and imposed a fine of 250,000 yuan.

　　On October 18, 2022, Gongshu District Market Supervision Bureau received a report, reflecting that Hangzhou Jinwotai Software Development Co., Ltd. paid for "brushing the bill" and "brushing praise" for the take-away platform merchants through false transactions. After investigation, in May 2022, the parties developed the "Xiao * preferred" App, established the WeChat group of App users, issued the tasks of "brushing the bill" and "brushing the praise", and listed the five-star praise requirements and preferential measures for full cash back; Organize users to collect meal coupons, go to the merchants corresponding to the online ordering platform to place orders, and then evaluate them according to the requirements of five-star praise, and provide cash back discounts to eligible members. The parties charged 213 merchants a favorable service fee according to the amount ranging from 2 yuan to 3 yuan, and made an illegal profit of 7,118 yuan. The behavior of the party concerned violated the provisions of Paragraph 2 of Article 8 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Gongshu District Market Supervision Bureau imposed administrative punishment on the party concerned according to law.

　　"Sweeping a single letter" undermines the normal market competition order. The investigation and handling of the case has effectively shocked the same type of illegal personnel in the industry, returned integrity to the market, and further promoted the standardized and healthy development of e-commerce platforms.

　　Five, Yuhang District Market Supervision Bureau of Hangzhou, Zhejiang Province investigated and dealt with the false propaganda case of Hangzhou Dong Tian Technology Co., Ltd.

　　On March 6, 2023, Yuhang District Market Supervision Bureau of Hangzhou City, Zhejiang Province imposed an administrative penalty on Hangzhou Dong Tian Technology Co., Ltd. for its false propaganda behavior of "brushing a single letter" and fined it 500,000 yuan.

　　On January 9, 2023, Yuhang District Market Supervision Bureau filed an investigation into the alleged illegal behavior of "swiping a single letter" of Hangzhou Dong Tian Technology Co., Ltd. according to the report. After investigation, the parties have opened 9 online stores on the e-commerce platform to engage in the sales of industrial computers. Since July 30, 2019, in order to improve the sales volume of online stores and ranking in similar online stores on the e-commerce platform, the parties have organized employees and their relatives and friends to make up the trading volume of online stores by sending empty packages or materials, and paid commissions to the "swipe" personnel. As of the time of the incident, the parties had a total of 12,573 fictitious transactions, paid a commission of 278,800 yuan, and the fictitious transaction amount was more than 69 million yuan. The behavior of the parties violated the provisions of the first paragraph of Article 8 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Yuhang District Market Supervision Bureau imposed administrative punishment on the parties according to law.

　　In this case, the parties organized employees, employees’ relatives and friends and other acquaintances to "swipe the bill" in the form of "a small number of times" for many years, and the behavior was more subtle and complicated. Market supervision departments dig deep into the clues of cases, and always maintain a high-pressure situation to crack down on the illegal behavior of "brushing the letter" and maintain the order of the online trading market in view of the new means and mode of "brushing the letter".

　　Six, Qianjiang City Market Supervision Bureau of Hubei Province investigated and dealt with the false propaganda case of Jianghe Medical Materials Co., Ltd.

　　On June 8, 2023, Qianjiang City Market Supervision Bureau of Hubei Province imposed an administrative penalty on Jianghe Medical Materials Co., Ltd. for "brushing the letter" and fined 60,000 yuan.

　　On November 3, 2022, Qianjiang Municipal Market Supervision Bureau conducted law enforcement inspection on Jianghe Medical Materials Co., Ltd. according to reports from the masses. After investigation, from January to November, 2021, in order to improve the sales performance of new products in online stores, the parties asked the employees and their families to place orders, and then refunded the fees and paid the commission, that is, "brushing the bill". The parties also induced customers to praise in the way of cash-filled red envelopes, that is, "make up the bill". The parties made 40 fictitious transactions in the form of "swiping the bill", with a total amount of 2,606.81 yuan and a commission of 157.7 yuan; 147 fictional praise orders were made in the form of "supplementary orders", with a total amount of 13,342.3 yuan and a "commission" of 1,656.6 yuan. The behavior of the party concerned violated the first paragraph of Article 8 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Qianjiang Municipal Market Supervision Bureau imposed administrative punishment on the party concerned according to law.

　　The behavior of "brushing the bill" and "filling the bill" interferes with consumers’ cognition of the real sales situation of goods and infringes on consumers’ legitimate rights and interests by fictional sales quantity and user praise. The investigation of this case is conducive to better protecting the legitimate rights and interests of consumers and maintaining a good market competition environment.

　　7. Changsha Municipal Market Supervision Bureau of Hunan Province investigated and dealt with the false propaganda case of Hunan Shanlian Zheying Network Technology Co., Ltd.

　　On April 7, 2023, Changsha Municipal Market Supervision Bureau of Hunan Province imposed an administrative penalty on the false propaganda behavior of Hunan Shanlian Zheying Network Technology Co., Ltd. according to law, and fined 200,000 yuan.

　　The Changsha Municipal Market Supervision Comprehensive Administrative Law Enforcement Detachment received a clue from the High-tech Branch of Changsha Public Security Bureau, reflecting that the "Liangbao" platform used micro-signals to "brush popularity" and "brush comments" in batches. After investigation, in March, 2022, Hunan Shanlian Zheying Network Technology Co., Ltd. set up a "measuring treasure" service platform and developed a built-in program, which realized "automatic order taking, automatic on-demand, automatic praise and automatic comment" by logging in multiple micro-signals, and provided a batch of services such as "brushing likes", "brushing comments" and "brushing views" for users of WeChat platform for free, so as to improve their popularity and popularity. The behavior of the parties violated the provisions of Paragraph 2 of Article 8 and Item 4 of Paragraph 2 of Article 12 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Changsha Municipal Market Supervision Bureau imposed administrative punishment on the parties according to law.

　　The real sales volume and objective evaluation of products or services are the key factors for consumers to choose products or services. In this case, the behavior of "brushing praise" and "brushing praise" not only destroyed the authenticity of platform data, but also deceived and misled consumers, infringed on the legitimate rights and interests of consumers, and seriously undermined the market order of fair competition, which must be severely cracked down.

　　Eight, Dazhou City Market Supervision Bureau of Sichuan Province investigated and dealt with the false propaganda case of Dazhou Branch of Chengdu Zongheng Hanglv Business Information Consulting Co., Ltd.

　　On March 29th, 2023, the Market Supervision Bureau of Dazhou City, Sichuan Province imposed an administrative penalty on the false propaganda of Dazhou Branch of Chengdu Zongheng Hanglv Business Information Consulting Co., Ltd., and imposed a fine of 200,000 yuan.

　　On March 16th, 2023, when Dazhou Market Supervision Bureau cooperated with Dazhou Transportation Bureau to investigate an online public opinion, it was found that Dazhou Branch of Chengdu Zongheng Hanglv Business Information Consulting Co., Ltd. was suspected of false propaganda when promoting membership cards. After investigation, in the process of promoting the membership card, the salesperson dressing the (similar to the airport staff) did not actively identify himself, misleading consumers into thinking that he was an airport staff; Introduce the membership card selectively and one-sidedly, which makes consumers misunderstand the service scope and deduction method. Claimed that "30 yuan will be deducted for a single flight according to the route — 200 yuan does not wait "and the agreement stipulates that" the amount of each discount is 2% of the ticket price & mdash; 20% "is inconsistent, and the actual deduction amount is lower than the lower limit 30 yuan/time. From July 14, 2022 to March 19, 2023, the parties sold a total of 619 membership cards at a sales price of 1680 yuan/piece. The behavior of the party concerned violated the first paragraph of Article 8 of People’s Republic of China (PRC) Anti-Unfair Competition Law, and Dazhou Municipal Market Supervision Bureau imposed administrative punishment on the party concerned according to law.

　　In the process of investigating this case, the market supervision department "from point to point", combined with relevant departments to sort out relevant enterprises, urged relevant industries to conduct self-examination and self-correction, shocked illegal operators, and strived to create a good market consumption environment.